Merck

UX Design Lead

January 2022 – Present

Senior Designer 

March 2019 – December 2021

Led UX for the global web platform and enterprise design systems of a Fortune 100 pharmaceutical company, growing from hands-on product design into ownership of design systems, platform UX, governance, and accessibility.

— Led UX for a global WordPress VIP platform that launched more than 55 sites in 2022, designing custom solutions for key market sites, including localization and right-to-left language support.

— Oversaw four enterprise design systems: took full ownership of one after an agency transition, designed another from an audit of eight market sites, and created a bestpractice guide and video that reduced incorrect usage.

— Helped establish a cross-market Design Council and designed its process and voting systems to prioritize about 100 feature requests across 10 markets.

— Championed accessibility by auditing and revising design system components, partnering with accessibility specialists on screen reader and keyboard support, and presenting at company-wide accessibility events.

— Established a unified UX and visual design language across three previously disconnected enterprise planning tools, creating consistent interaction patterns and validating design decisions through usability testing with global users.

— Designed and launched a fully responsive global campaign site in under two weeks, piloting a lower-cost, in-house alternative to agency builds that any market can localize.

— Led a UX/UI audit of an AI-assisted content review and approval (MLR) tool, identifying ~50 usability issues from UAT and user feedback and designing solutions that drove adoption

W2O Group

Associate Creative Director

April 2016 – October 2018

Art Director 

October 2013 – March 2016

Digital Designer 

January 2013 – September 2013

Designed digital experiences, campaigns, and brand work for more than 100 clients across healthcare, consumer, and technology, earning two promotions.

Selected clients: Whole Foods Market, Adidas, Bayer, Comcast, HP, Intel, Verizon

— Led creative projects from concept and scoping through final delivery, including digital campaigns, brand identities, social content, and responsive websites.

— Led visual and UX design for two W2O website rebrands in close collaboration with executive stakeholders.

— Managed a junior designer and mentored designers across the creative team.

— Shaped the identity and creative direction of W2O’s SXSW presence from 2014 to 2018.

VM Foundry

(merged into W2O Group, 2013)

Designer

April 2010 – December 2012

Expanded into UX at an Austin digital agency, designing websites, digital ads, and social content for national brands.

— Designed sitemaps, wireframes, and user interfaces for clients including ExxonMobil, Honeywell, Mastercard, and Toyota, partnering with the in-house development team through deployment.

BuildASign.com

Graphic Designer

October 2007 – May 2009

Started in digital design at an Austin e-commerce company, creating web graphics, landing pages, and marketing emails alongside print products.

— Designed landing pages and marketing emails with the web team, optimizing them based on engagement metrics, and led a print-readiness group to reduce production waste. BFA, Communication

Want to connect ? Email me